Questionnaire development

We will build your questionnaire
in
SURVEYSTUDIO

Send us the questionnaire in whatever format suits you (we love Word, we tolerate Excel) and we will move it straight into your account with all the logic it needs — skips, rotations, loops and the rest. If required, we will also set up the export layout to your specification. The questionnaire will be ready for review by the agreed date.

3 300 ₽ per hourusually 2–4 hours per questionnairesupport@surveystudio.ru
If you would rather build the questionnaire yourself, the builder is described in the knowledge base. Consultations on questionnaire setup are part of support and are not charged separately.

What the work includes

We build the questionnaire in your account — the project, the data and the access rights stay with you. Requests are accepted at the support address.

Moving the questionnaire into the system

The source is usually in Word or Excel. Other formats work too, as long as the questionnaire reads unambiguously.

Skips, display conditions, rotations and random blocks
Calculated variables and scripts
Language versions, if they are in the source
Export layout

If the dataset has to follow a particular structure, we will set the questionnaire up for it.

For that we need an example of a finished dataset — SPSS (.sav) or Excel (.xlsx). Without a sample, the layout will follow the questionnaire.
Quota setup

A separate service. We transfer the quota assignment into the project’s quotas.

The quota assignment can be sent in any readable form
We quote the cost once we have looked at the assignment
Requests go through support
An e-mail to support@surveystudio.ru with the questionnaire file. The task goes straight into the queue.
When we work
Business days, 10:00 to 19:00 Moscow time. A request sent at the weekend will be looked at on Monday — worth allowing for in the schedule.

How the work goes

Six steps from the first e-mail to the start of fieldwork. Two of them — reviewing the questionnaire and the pilot — are yours: that is where errors are found while they are still easy to fix.

Step 01
you
You send the questionnaire

An e-mail to the support address: the questionnaire file, the type of survey and the desired deadlines. If you need a particular dataset layout, attach an example export. If you need quotas, attach the quota assignment.

Step 02
us
We estimate the effort

We look at the questionnaire and quote an estimate in hours, the cost and the deadlines. The estimate is based on the file you sent — without the questionnaire we cannot quote a price.

Step 03
us
We script the questionnaire

In your account, during working hours. We hand the finished questionnaire over for review with a test link or a test project.

Step 04
you
You review the questionnaire

We give you a link to the finished questionnaire — go through it as a respondent several times with different answers so that you see every possible path. Check the wording, the answer options, the skips between questions, the display conditions, the order of options and the limits on numeric answers. We fix any discrepancies with the source right away.

The review checklist
Step 05
pilot
You run a pilot of ten interviews

Ten full interviews with real respondents — they stay in the database and count towards the final dataset. After that, export the dataset and check: were all the questions asked, did the answers land in the right variables, did the filters and quotas work. If something is off, write to us and we will fix it before fieldwork starts.

Step 06
you
You accept the questionnaire and start fieldwork

Set the full quota and carry on collecting. From there the project runs as usual — write to support with any questions about the questionnaire.

A pilot before fieldwork

A pilot of ten interviews

Before the full sample we ask you to run a pilot: ten full interviews with real respondents. These are ordinary interviews in your project — they stay in the database and count towards the final dataset, so no separate test collection is needed. Ten questionnaires reveal what reading through the questionnaire does not: which variables the answers landed in, how the filters and quotas behaved, what made it into the export.

How to run the pilot

There is no need to create a separate project — the pilot runs in the same project that will later go into the field:

  1. In the quotas, set 10 full interviews instead of the full sample.
  2. Start collecting. The project will stop once the quota is filled.
  3. Export the dataset and go through it variable by variable.
  4. If everything is right, set the full quota and carry on. If you find an error, write to us and we will fix it.
What it gives you

Both the developer and the author of the original questionnaire can make a mistake: an ambiguous skip, a forgotten filter, two conditions that contradict each other.

Say the order of questions is mixed up, or a display condition can never be met. On a pilot that is visible at once and ten interviews have to be redone. The same error across a thousand questionnaires means restarting fieldwork, recruiting again and moving the deadlines.

Errors found during the review and the pilot are fixed free of charge.

What we check

The technical behaviour of the questionnaire: skips, display conditions, rotations, loops, calculations, quotas and the export. In the system the questionnaire must behave as described in the source you sent.

What you confirm

The substance: the wording of questions, the answer options and the research logic — only you know how the study should be built. That is why we agree the final version of the questionnaire with you before launch.

What to check before launch

A minimum list. The more complex the logic, the longer it gets. If it is not clear what to look at on some point, ask support.

Step 04 · checking the logic
Question and answer wording matches the source, including the order and the codes
Every skip branch has been walked through by hand, including screen-outs and early terminations
Display conditions for questions and options fire where they should and nowhere else
Rotations, random question blocks, loops over questions and piped text
Required answers, limits on the number of answers, numeric and date ranges
Display on the devices that will be used in the field
Step 05 · the pilot and the dataset
The interviews were done by different interviewers and along different branches
The dataset has been exported to SPSS or Excel and read through in full
Every question that should have been asked was asked and is filled in
Answers landed in the right variables with the right codes
The dataset structure matches the agreed layout, if one was agreed
Quotas and screen-outs worked on real respondents

Cost and queue

Billed by the hour. We give an estimate once we have looked at the questionnaire — we cannot quote a price from a description.

current rate
3 300 ₽per hour of work (including 5% VAT)

A questionnaire of average complexity takes 2–4 hours, that is from 6 600 to 13 200 ₽. Other services are on the Pricing page.

The estimate is not revised. If the work took more hours than we quoted, the invoice does not grow.
New changes are quoted separately. If the questionnaire gains changes that were not in the original task, we estimate them separately. Fixing our own errors is not included in that.
Quotas are estimated separately. We quote the cost of setting up quotas once we have looked at the quota assignment.
The development queue

Questionnaires are taken in order. In reply to a request we name the start date and the date it will be ready for review. We work on business days from 10:00 to 19:00 Moscow time.

Booking a place in the queue

If the questionnaire is needed by a particular date, we book you in for that day. To hold the booking we debit an advance from your balance — an amount equal to the minimum preliminary estimate for your questionnaire. That money counts towards the development.

You send the questionnaire on the agreed day — we calculate the final cost and deadlines and start work.
If the questionnaire does not arrive, the booking moves to the next business day. If it is still not there, the slot is released and the advance is not returned.

A booking can be cancelled with the advance returned. To do that, let us know at least one business day in advance.

Urgent tasks without a booking are also taken on — the start date depends on the current workload.

How to send a questionnaire for an estimate

Write to the support address. In reply we will send an estimate in hours, the cost and the deadlines. The fuller the letter, the more precise the estimate.

The questionnaire file in Word, Excel or another readable format
An example of an exported dataset (.sav or .xlsx) — if you need a particular export layout
The quota assignment — if you need quotas set up
The collection mode (CATI, CAWI, CAPI) and the fieldwork start date
Address for requests
support@surveystudio.ru
Development — business days, 10:00–19:00 Moscow time

Start working on the platform

Create an account with your e-mail — finish the registration in your client account and launch the first project.

Or write to us: ask@surveystudio.ru+7 (812) 389-42-42
We are in touch

Let us discuss your questionnaire

Write to us — we will go through the questionnaire, estimate the work and name the cost and the date it will be ready.

A live tour of the builder, projects and predictive dialling
Help with scripting your questionnaire
A cost estimate for your interview volume